FILE UNDER: It Doesn't Make Sense!
I dunno about you, but does this make sense.
Today my 12-year-old daughter was having fun on Roi World (a dress-up games for girls website) - not that I was checking up, but I caught something out of the corner of my eye.An advertisement for Macquarie Bank.
WTF?
What the hell is going on with the world of advertising when Macquarie Bank is advertising its term deposits on a website designed for pre-teen girls.
Doesn't make sense. A waste of time, effort and money. And to think we're in the depths of a global financial crisis. I could think of a couple of ways in which the bank could cut costs and save some money.
