Dragons' Den and Youdoodoll
First time a client has appeared on Dragons' Den. Quite weird situation last night to watch something on TV as if live, when actually filmed months ago. Youdoodoll's branding, packaging, even the URL for company has changed since filming, so interesting trying to make sure all routes lead to new site, blog posts and the like to capitalise on being on BBC 2.
Also taking opportunity to use some of the techniques advocated in David Meerman Scott's book, 'New Rules of PR & Marketing', give it a read if you get chance. David also a member with posts on this network , David has some very interesting things to say.....
And what do you think of Youdoodoll? http://www.youdoodoll.co.uk
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Posted 23 Oct 2007
Last edited 31 Oct 2007
Latest revision: 5
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1. At 24 Oct 2007 08:58, cass stainton wrote:
thks Philip, all going well with YDD so far, sanity may be in question though!