MarCom Professional

After working with British Airways and Bass Brewers in sales and marketing roles, ten years of marketing experience followed on the way to becoming Group Marketing and Communications manager with Adidas uk ltd. Working as part of the marketing team that launched Predator to soccer players,one of the most well known Brand campaigns the sports trade has seen to date,as product manager to Senior Sport Manager, responsible for sponsorship, print, product R&D, Brand PR and communication strategy. In 1999 appointed by Umbro as Global Marketing Director,charged with developing an international brand strategy for, product, endorsees, advertising and Pr. Reviewing the global agency roster to appoint Joe Public relations, Ammunition,and Fallon. Post management of a global corporate identity review by Springetts and successfully repositioning the brand left to develop a Brand Consultancy. In 2001 formed Clay, an experiential marketing agency specialising in brand experiences and communications, working with Adidas, Burger King, Walls, Heinz, Warner, Disney and Kerry Foods. Clay won its first ISP Bronze award this year for Partnership Marketing and was one of six agencies shortlisted for Experiential Agency of the year 2007.