<?xml version="1.0" encoding="ISO-8859-1" ?><rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Posts by Graham Jones</title><link>http://www.marcomprofessional.com/people/graham.jones</link><description>Posts made by Graham Jones on MarCom Professional</description><language>en-gb</language><lastBuildDate>Mon, 21 Jul 2008 01:32:41 +0100</lastBuildDate><copyright>Copyright: (C) 2008 MarCom Professional and contributing authors.  For full copyright info and terms of use visit http://www.marcomprofessional.com/</copyright><ttl>15</ttl><image><title>MarCom Professional</title><url>http://www.marcomprofessional.com//lib/img/rssimg.png</url><link>http://www.marcomprofessional.com/people/graham.jones</link></image>	<item><title>5 reasons why you need to read ProBlogger</title><description><![CDATA[There are few occasions when you buy a book and then read it from cover to cover in one sitting. But that's just what's happened to me..! Yesterday, I bought "ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income". It's written by Darren Rowse and Chris Garrett - two leading authorities on professional blogging. Indeed, I have even been a "guest writer" on Darren's leading blog, ProBlogger. Their 220-page paperback is a masterclass in blogging and I devoured every word - it even kept me up half the night..! It is essential reading for anyone who runs a blog and who is hoping to earn money from it.]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/5-reasons-why-you-need-to-read-problogger</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/5-reasons-why-you-need-to-read-problogger</guid><pubDate>Sun, 20 Jul 2008 07:28:00 +0100</pubDate></item>
		<item><title>Products make you more believable online</title><description><![CDATA[People love to see evidence that something or someone is what they claim to be. It&#39;s all very well having a web site that points out you are the most brilliant expert in your field, but without any evidence your web site visitors will not believe you.One way, of course, is the use of testimonials. But these are having decreased value online because it is clearly so easy to make them up. You can add testimonials to your web site and pretend they are from someone else. Indeed only yesterday I was sent a &quot;testimonial&quot;]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/products-make-you-more-believable-online</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/products-make-you-more-believable-online</guid><pubDate>Wed, 16 Jul 2008 09:41:00 +0100</pubDate></item>
		<item><title>Internet users will force retail changes</title><description><![CDATA[When did you last visit a supermarket or a department store? Probably within the last week - most of us do. But did you find what you wanted the moment you walked in the store? Probably not. Either you knew roughly where the item you wanted would be and you headed off to that part of the store, or you had to look around.That&#39;s precisely what retailers want. They don&#39;t want you to go straight to what you intend buying. They want you to have to hunt for it and get distracted by all those tempting offers you have to pass by.]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/internet-users-will-force-retail-changes</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/internet-users-will-force-retail-changes</guid><pubDate>Tue, 15 Jul 2008 23:15:00 +0100</pubDate></item>
		<item><title>Today's kids know they are better than us</title><description><![CDATA[The youth of today, eh? Just what are they coming to? They&#39;re an opinionated self-assured bunch aren&#39;t they? Today&#39;s youngsters certainly seem a lot more confident than the teenagers I remember hanging out with. And as for comparing them to those quiet, shy youngsters of the 1940s, well, there is no comparison. The youth of today are certainly very different to the teens of yesteryear.Society changes constantly and one of the trends psychologists have noticed is the increasing egotistical nature of each generation.]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/todays-kids-know-they-are-better-than-us</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/todays-kids-know-they-are-better-than-us</guid><pubDate>Mon, 14 Jul 2008 17:54:00 +0100</pubDate></item>
		<item><title>Internet marketing advice can come from unexpected places</title><description><![CDATA[You never know where you are going to pick up tips about Internet marketing. Sometimes the soundest advice for running your web site comes not from an Internet marketing guru, but from something that has nothing to do with the Internet.Bryan McCrae is a psychologist who spoke at the National Coaching Psychology Conference. And you would never have thought a conference for psychologists involved in coaching would lead to Internet marketing advice - but it did.Bryan&#39;s session was based on his Cognitive Sales &quot;healthcheck&quot;]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/internet-marketing-advice-can-come-from-unexpected-places</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/internet-marketing-advice-can-come-from-unexpected-places</guid><pubDate>Thu, 10 Jul 2008 08:08:00 +0100</pubDate></item>
		<item><title>The Johari Window and your web site</title><description><![CDATA[Psychologists sometimes use the &quot;Johari Window&quot; to help demonstrate aspects of the self. the &quot;window&quot; was invented by two researcher - Joe and Harry - and their &quot;Johari Window&quot; has become a common feature of many self development courses and text books.A new article on the Johari Window puts the whole thing into perspective, summarising it very well.However, this article got me thinking. Could there be an equivalent of the Johari Window for web sites? And I&#39;m convinced there is.We could have the &quot;public site&quot;]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/the-johari-window-and-your-web-site</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/the-johari-window-and-your-web-site</guid><pubDate>Tue, 08 Jul 2008 20:08:00 +0100</pubDate></item>
		<item><title>How to improve your online business - listen</title><description><![CDATA[Bold researchers speaking at the University of East Anglia today have revealed that Cognitive Behavioural Therapy (a popular psychological treatment technique) may not be all it&#39;s cracked up to be. Indeed, some studies suggest that CBT is just as useful as other, less popular therapies, like &quot;psychodynamics&quot;.It all reminds me of a study on eradicating the fear of public speaking. Nervous speakers were allocated to three groups. One group received CBT, one group received Neuro Linguistic Programming training and a third group had no help at all.]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/how-to-improve-your-online-business---listen</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/how-to-improve-your-online-business---listen</guid><pubDate>Mon, 07 Jul 2008 23:01:00 +0100</pubDate></item>
		<item><title>Facebook generation is doomed apparently</title><description><![CDATA[Teenagers who have grown up with the Internet as part of their world are facing a potential danger, according to a paper presented at today&#39;s Annual Meeting of the Royal College of Psychiatrists.According to Dr Himansu Tyagi, from London, social networking sites could lead to identity problems in some children and teenagers. He even linked social networking sites to the potential for suicide. The claims led to immediate news coverage on the BBC News web site - with more to come tomorrow (I have already had three interviews about it today for various media outlets).Last week, psychiatrists were claiming that millions of people are addicted to the likes of Facebook and MySpace.]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/facebook-generation-is-doomed-apparently</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/facebook-generation-is-doomed-apparently</guid><pubDate>Thu, 03 Jul 2008 16:50:00 +0100</pubDate></item>
		<item><title>Andy Murray reveals Internet marketing strategy</title><description><![CDATA[Andy Murray appears to have split the nation; in spite of winning his Wimbledon match against Richard Gasquet to get closer to the Wimbledon title than any Brit in years, there are still people who don&#39;t want him to win. Take a look at one of his videos on YouTube for instance and you&#39;ll find plenty of negative comment about him.This morning on BBC Radio Five Live, Nikky Campbell said that the station had received several text messages from people who just don&#39;t want Murray to win. So, here we have someone who is clearly an accomplished tennis player - currently 11th out of 1,856 ranked players worldwide - who people don&#39;t want to be a winner.]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/andy-murray-reveals-internet-marketing-strategy</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/andy-murray-reveals-internet-marketing-strategy</guid><pubDate>Wed, 02 Jul 2008 12:23:00 +0100</pubDate></item>
		<item><title>Can you believe blogs?</title><description><![CDATA[Bloggers sometimes lie. Indeed there are some notorious blogs which aren't quite what they purport to be. Two years ago the giant American corporation Wal-Mart withdrew a fake blog, "Wal-Marting Across America", from the web. Other companies like Coca Cola and Sony have had to take similar action following exposure of the lie behind their blogs. These were "apparently" written by consumers, but in fact were PR initiatives put together by the companies themselves. We had been lied to.Being lied to by PR people is nothing new.]]></description><link>http://www.marcomprofessional.com/posts/graham.jones/can-you-believe-blogs</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/graham.jones/can-you-believe-blogs</guid><pubDate>Mon, 30 Jun 2008 08:56:00 +0100</pubDate></item>
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