<?xml version="1.0" encoding="ISO-8859-1" ?><rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Posts by Chris Applegate</title><link>http://www.marcomprofessional.com/people/chris.applegate</link><description>Posts made by Chris Applegate on MarCom Professional</description><language>en-gb</language><lastBuildDate>Wed, 07 Jan 2009 22:41:03 +0000</lastBuildDate><copyright>Copyright: (C) 2009 MarCom Professional and contributing authors.  For full copyright info and terms of use visit http://www.marcomprofessional.com/</copyright><ttl>15</ttl><image><title>MarCom Professional</title><url>http://www.marcomprofessional.com//lib/img/rssimg.png</url><link>http://www.marcomprofessional.com/people/chris.applegate</link></image>	<item><title>We&#8217;re hiring at Outside Line!</title><description><![CDATA[We&rsquo;re currently looking to add to our marketing team and are looking for experienced, fun and hard working people. We currently have two vacancies:&nbsp; Social Media Marketing Manager Online PR &amp; Marketing Manager Both roles require different skills and experience but if you&rsquo;re interested please email dan@outsideline.com with a covering letter, CV and salary expectations. Closing date for applications is 31 December 2008. Let&rsquo;s hope you celebrate the new year by joining Outside Line.]]></description><link>http://www.marcomprofessional.com/posts/chris.applegate/we8217re-hiring-at-outside-line</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/chris.applegate/we8217re-hiring-at-outside-line</guid><pubDate>Tue, 16 Dec 2008 17:14:17 +0000</pubDate></item>
		<item><title>Shake It !</title><description><![CDATA[&nbsp;Today we are loving the new ad from Nintendo for the Wii &nbsp;version of Wario Land.&nbsp; &nbsp;A clever mash up of the You Tube interface, combined with &nbsp;genuine&nbsp;relevance to the game.&nbsp; &nbsp;Check it out here... &nbsp;]]></description><link>http://www.marcomprofessional.com/posts/chris.applegate/shake-it</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/chris.applegate/shake-it</guid><pubDate>Wed, 26 Nov 2008 17:52:17 +0000</pubDate></item>
		<item><title>Everybody&#8217;s Talking About Motrin</title><description><![CDATA[And in this instance that&rsquo;s not a good thing&hellip; its been rumbling on for the last week or so and there is still a large amount of noise about this so here is a great post which pretty much wraps it all up&hellip;&nbsp; http://darmano.typepad.com/logic_emotion/2008/11/moms-give-motri.html What&rsquo;s interesting to me is the thought that the actual mistake was not the ad (everyone can have an error of judgement) but the lack of monitoring the ad&rsquo;s effect and being ready to respond, which in this case took too long and gave &lsquo;moms&rsquo;]]></description><link>http://www.marcomprofessional.com/posts/chris.applegate/everybody8217s-talking-about-motrin</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/chris.applegate/everybody8217s-talking-about-motrin</guid><pubDate>Tue, 25 Nov 2008 20:39:04 +0000</pubDate></item>
		<item><title>Amazing Lego Animation</title><description><![CDATA[Check out this amazing piece of work for Jean Charles de Castelbajac&#8230; a Lego inspired fashion show&#8230; Incredible. JCDC Versus LEGO from Four H on Vimeo.]]></description><link>http://www.marcomprofessional.com/posts/chris.applegate/amazing-lego-animation</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/chris.applegate/amazing-lego-animation</guid><pubDate>Mon, 24 Nov 2008 14:05:01 +0000</pubDate></item>
		<item><title>Studio Launch: Love Your Mug!</title><description><![CDATA[If you love nothing more than a perfectly made cuppa, and hate it when someone kindly makes you one but it&rsquo;s not quite right, then Cravendale and Make The Tea.com have the answer&hellip; &lsquo;Love Your Mug&rsquo;. Simply fill in your drink preferences, choose a design and hand over a few pennies. Before you know it your mug will be sitting on your desk! Your cuppa will never be made incorrectly again! Enjoy&hellip; Love Your Mug]]></description><link>http://www.marcomprofessional.com/posts/chris.applegate/studio-launch-love-your-mug</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/chris.applegate/studio-launch-love-your-mug</guid><pubDate>Sat, 22 Nov 2008 18:49:34 +0000</pubDate></item>
		<item><title>IAB Social Media Handbook</title><description><![CDATA[Hot off the press the handbook put together by the IAB &nbsp;covering Social Media.&nbsp; It&#39;s the first real output from the new&nbsp;council&nbsp;&nbsp;and will hopefully be a useful guide to brands and agencies alike. I have been working on the council for a couple of months now, and have to say I have been really impressed by the&nbsp;commitment, knowledge and passion of the members. I am really&nbsp;optimistic&nbsp;we can produce some interesting work in the coming months.&nbsp; Check out the handbook here:]]></description><link>http://www.marcomprofessional.com/posts/chris.applegate/iab-social-media-handbook</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/chris.applegate/iab-social-media-handbook</guid><pubDate>Wed, 05 Nov 2008 12:38:10 +0000</pubDate></item>
		<item><title>Now Play It wins two W³ gold awards</title><description><![CDATA[We&rsquo;re pleased to announce that Outside Line have won not one, but two of the highest honours at the 2008 W&sup3; Awards. We have won two gold awards for our work on Now Play It: one in the Video category, and the other in How To category. The W&sup3; is sanctioned and judged by the International Academy of the Visual Arts, and the W&sup3; Awards honour creative excellence on the web, and recognises the creative and marketing people behind award winning sites, videos and marketing programs. We&rsquo;re incredibly pleased that Now Play It has been honoured in this way - having already won a Digital Achievement Award from Music Week and a BT Digital Music Award for Best Digital Service.]]></description><link>http://www.marcomprofessional.com/posts/chris.applegate/now-play-it-wins-two-w-gold-awards</link> <guid isPermaLink="false">http://www.marcomprofessional.com/posts/chris.applegate/now-play-it-wins-two-w-gold-awards</guid><pubDate>Thu, 16 Oct 2008 17:23:17 +0000</pubDate></item>
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