Posts in Direct Marketing
Neat agency promotion
A free review of one marketing programme.
Here’s the offer text I received.
This Friday could be an eye-opener for you and your marketing team.
Because Mothers of Invention – the groundbreaking agency behind dozens of record-breaking campaigns – will review the program of one marketer, at no cost.
We’ll talk about anything and everything you’re comfortable sharing: More...
Shout! With Ed Weatherall, Concep
Ed founded Concep 7 years ago as an email marketing service and as B2B specialists. They won business from both law firms and accounting firms early on and so now just do work for professional services clients.
4 years ago we saw that the space was getting congested [with other supplier agencies] and so we brought on full service agency expertise hiring Dwain Thomas from CCHM:Ping. We also opened in NY and Sydney and this was to enable global reach with clients who are also located there.
The UK business is now 30 people and NY is 5 and Sydney is 5. We sent out our head of biz dev to the US and hired locally for Sydney, plus our Client Services Director went over there to get us set up. More...

